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Memo To All Philly Restaurants: For The Love Of Pete, We Beg Of You, Tear Down Your Annoying Flash Intros

Dear Philadelphia Restaurants,
Believe it or not, we’re not going to your home page to see yuppied-out flash introductions. They’re a colossal waste of our super important tick-tocks, so please cut the dumb little movies and get to the meat (menu) and potatoes (where you’re located). While we may not have graduated from Johnson and Wales, it’s safe to say that no amount of tasteful animation on your website can have any effect on the taste of your food . That being said, brand identity is important for any business, but godammit, we’ve had it up to here. Imagine the money/time/effort wasted creating all of this useless flash; if we could somehow get it all back and redirect said energies into something useful, we could probably have flying cars or those wicked skateboards from Back to the Future II. Capiche?

8 Responses to “Memo To All Philly Restaurants: For The Love Of Pete, We Beg Of You, Tear Down Your Annoying Flash Intros”


  1. 1 Tyler Mar 17th, 2009 at 1:38 pm

    Is there a tasteful restaurant website in Philly? They’re either awful flash-based monstrosities like the Stephen Starr joints, completely lacking in relevant details like Pub and Kitchen, look like they were made in 1996 on Angelfire like basically every BYOB, or they look fine but haven’t been updated since Beer Week 08.

    Thank goodness food blogs are here to pick up the slack.

  2. 2 Adam Mar 17th, 2009 at 2:21 pm

    Yeah, I freaking agree. Especially because I”m often hitting their sites on my iphone, to check for phone number or address.

  3. 3 Jim Mar 17th, 2009 at 2:23 pm

    I second that notion. Also, more of us are checking out their websites on the go with mobile devices that don’t support Flash. They’re simply shooting themselves in the foot. They could at least automatically redirect us to a Flash-free version.

  4. 4 Joy Manning Mar 17th, 2009 at 2:54 pm

    If I have to watch the Union Trust “vault” spin open one more time, I will lose my mind.

  5. 5 gu Mar 17th, 2009 at 6:38 pm

    Totally agree. For that matter they can rip down half of the philly area restaurant websites ALTOGETHER. Outdated menus, wrong hours, boring flash, obscure navigation controls, hard to find addresses. It’s amazing!

    If they built their restaurants like that you wouldn’t be able to find the front door and you’d have to guess the menu correctly to order.

  6. 6 Anthony Mar 17th, 2009 at 11:33 pm

    At least Xochitl gives you the option to skip the intro. Meme has a pretty annoying intro as well, but if I paid for a Ralph Steadman design, I might play it for dinners before apps. to get my money’s worth. But Meme has some sweet music.

  7. 7 Josh Mar 18th, 2009 at 2:55 pm

    I too hate Flash intros with a fiery passion. That said, I could watch James’ all day long. http://www.jameson8th.com/ Whoa dude.

  8. 8 jen-o Mar 19th, 2009 at 12:41 pm

    the yakitori boy site is the WORST flash offender.

    some enterprising person would be wise to offer a website design package with a content management system to restaurateurs. i think most of the reason these sites aren’t updated is because the people at the restaurants responsible for updating don’t know how to do it, and they don’t want to pay someone each time they make a small change (to the hours/menu/etc.).

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